Global Marketing Leader, Facebook
Tawana, a former consultant turned startup employee and entrepreneur, is now a global marketing leader at Facebook helping the top 30 Global Brand Advertisers become the best mobile marketers. In this role, she leads a global team advising CMOs, business leaders, and their agencies on how best to leverage Facebook and Instagram to drive growth of their brands. Prior to Facebook, Tawana led e-commerce strategy in China, London and the US for Pfizer and she led brand and product teams at Intuit, LeapFrog, and Johnson & Johnson, building over 100 new products for QuickBooks, Listerine, Advil, ChapStick and LeapFrog. In addition to serving on several leadership and diversity councils, she is actively involved in the NY & Silicon Valley startup community as both an investor and board member. She holds a BA in English Literature from Rutgers University, an MA in Instructional Technology & Media from Columbia University, and an MBA from the Darden School of Business, University of Virginia. Originally from the US where she lives with her 11 year old daughter and husband, she has also lived in Spain and has done business in over 15 countries.